BPO, call center, and IT services provider Intugo has announced an operational expansion in Ciudad Obregón, located in the Mexican state of Sonora, as part of its strategy to serve Onelink BPO, a new client.

The company expects the investment to create an initial 400 jobs, with the goal of adding 800 more jobs openings over the course of 12 months.

Onelink BPO is a key player in the contact center industry in Central and South America, and its goal is to serve its Latin American clients through this new center.

During an event in the state, when the expansion was announced, the Governor of Sonora, Ms. Claudia Pavlovich, personally welcomed Onelink, emphasizing the new wave of business interest that Ciudad Obregón is currently experiencing.

“The most important thing is to maintain trust and communication; I’m sure Cajeme (Ciudad Obregón) will be a source of pride and economic growth, which requires it and is already doing it,” she said. “400 young professionals, with a goal of 1,200, will have the opportunity to grow personally and in their careers, that is very important to us.”


Sonora’s Secretary of Economy, Jorge Vidal Ahumada, also at the event, stressed the importance of the industry, highlighting the skilled labor required within the information and communications technology sector.

“It’s very important because there are already 121 companies operating in the information technology industry (in Sonora), this will be very interesting, the workforce is very important and the investment of capital is also very important,” he said.

The new expansion will be located in the SonoraSoft Technology Park, where it will serve both Mexico and other Latin American markets.

“This announcement is very important for us, Intugo has been in the contact center and software development industry for 12 years, and we have 2,000 employees in Sonora if we add that to our parent company we have 17,000 employees in Sonora, it fills us with pride,” said Intugo’s general manager, Felix Tonella Platt.